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lean start up


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Why the Lean Start-Up Changes Everything 35 Why the Lean Start-Up Changes Everything It's a methodology called the "lean start-up," and it favors experimenta- tion over elaborate planning, customer feedback over intuition, and iterative design over traditional "big design up front" development. The lean start-up movement hasn't gone totally mainstream, however, and we have yet to feel its full impact. In this article I'll offer a brief overview of lean start-up techniques and how they've evolved.

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